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top ten sales strategies
- Channel marketing

Top 10 winning sales strategies

Now that you know what resellers want from their vendors, here are some tips to help channel partners activate their sales.

1. Bring new perspectives and ideas to the table

2. Collaborate with buyers by being proactive and responsive

3. Believe in their own ability to achieve results

4. Put the sales pitch aside and really listen

5. Understand all their buyer’s needs

6. Help customers avoid potential pitfalls and minimize the perception of risk by demonstrating experience, building trust and inspiring confidence

7. Craft a compelling, workable solution

8. Be transparent about the purchasing process, e.g. pricing, discounts, availability, total cost, and add-on options

9. Connect with buyers on a personal level

10. Deliver value that’s superior to other alternatives

After studying over 700 B2B purchases made by buyers with $3.1 billion in annual purchasing power, the RAIN Group Center for Sales Research found that second-place finishers either do not have the skills to implement or do not focus on these winning strategies. Find out more in its white paper, “What sales winners do differently”.

Speaking of winners. Aximpro recently has been certified BEST of 2017 in Business Intelligence by jurors of the “Innovation Award – SME Initiative” for its groundbreaking ChannelShaper® software.

- Channel marketing

8 critical tips for frictionless business partner relationships

Friction can be as big a drag on a business as it is on mechanical objects, sports performances and marriages. Here are 8 tips to smooth the path of engagement with your business partners …

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- Aximpro Webinars

Going the distance

Whether it’s personal or business, a long-distance relationship makes it more difficult to keep the spark alive. Watch our free webinar when we will take an intimate look at channel partner engagement.

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Going the distance

Whether it’s personal or business, a long-distance relationship makes it more difficult to keep the spark alive. Watch our free webinar when we will take an intimate look at channel partner engagement.

read more

What is ChannelValue®?

ChannelValue® is the innovative software as a service (SaaS) solution for international partner relationship management. With in-built channel marketing and distribution capabilities, as well as motivation tools for indirect sales channels, ChannelValue® helps you win new partners. It also enhances your cross- and up-selling potential to deliver more sales while maintaining the loyalty of existing partners.

ChannelValue®is based on extensive experience in the channel environment. It is now used by many leading companies to actively increase the value added in their channel sales.

Find out more
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