Trends. Insights. Expertise.

Aximpro Q&A: Taking Risks and Transforming Sales Experiences

Q&A: Taking Risks and Transforming Sales Experiences

5 Questions: With Leahanne Hobson, Founder and CEO of Alinea Partners. She shares her views on modern selling, the current gaps within sales teams and how marketing and sales teams can better align.

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How To: Identify Partner Opportunities Through Business Intelligence

How To: Identify Partner Opportunities Through Business Intelligence

When your distributors are working more successfully with competitors, the need arises to be better positioned at distribution level and improve sales through distribution. Here are some insights into how business intelligence can overcome these types of challenges.

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Aximpro Q&A: Understanding, Managing and Utilizing Data to Get Results

Q&A: Understanding, Managing and Utilizing Data to Get Results

5 Questions: With Vedran Lescan, Co-Founder and Chief Business Development Officer at FinScore INC. He shares his expertise on the power of data and explains how businesses can use data to unlock potential.

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3 Top Tips: To Execute Successful Sales Incentive Programs

3 Top Tips: To Execute Successful Sales Incentive Programs

Incentivizing sales representatives is an effective way to achieve sales goals. These top tips explain why planning, educating and communicating are such important contributors to successful sales incentive programs.

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How To: Enable New Business Growth Through Strong Customer Relationships

How To: Enable New Business Growth Through Strong Customer Connections

B2B marketing and channel marketing within the IT industry have always been connected to demand generation and new business growth. However, new business does not only come from winning new customers, but also from retaining existing ones. Here are some ways to keep those customer connections strong.

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How To: Take Charge of Channel Data

Navigating through the maze of metadata can be a real challenge for businesses. Here are some fast facts on how business intelligence and data management can bring new insights and drive growth.

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3 Top Tips: To Individualize Your Partner Approach

3 Top Tips: To Individualize Your Partner Approach

Partners are no longer loyal as there is more flexibility in which vendors to work with. Therefore, vendors should no longer solely focus on partner organizations, but rather take an individualized approach.

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Aximpro 3 Top Tips: To Let Partner Loyalty Programs Prosper

3 Top Tips: To Let Partner Loyalty Programs Prosper

Three core reasons why partner loyalty programs fail are inflexibility, poor execution and not taking a data-driven approach. These tips will turn partner loyalty program failures into success stories.

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Opinion Piece: Rethinking Partner Ecosystems in Times of Accelerated Change

Opinion Piece: Rethinking Partner Ecosystems in Times of Accelerated Change

Andreas Ried, Founder and Owner of Aximpro, shares his views on how global megatrends and accelerated change are impacting partner ecosystems. He also shares recommendations on how to shift focus and take action.

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